Affiliate Compliance Checklist for iGaming Campaigns
A concise pre-launch checklist for traffic rules, claims, tracking, data handling and campaign approvals.
Author: Afflex
Why Player Quality Matters More Than Conversion Volume
A campaign can generate a large number of registrations and still create limited value. In performance marketing, the most useful
GEO Targeting for Affiliates — How to Find Markets That Convert
The highest-volume market is not always the best market for your traffic. GEO performance depends on audience intent, offer availability,
Landing Page Optimization for iGaming Affiliate Traffic
A landing page has one job: move the right visitor toward the next qualified action. When traffic and page intent
How to Test a New Affiliate Offer Before You Scale
A promising offer can look ready to scale after the first few conversions. But early volume alone does not show
RevShare, CPA, or Hybrid — Which Model Fits You Best?
1. RevShare — Long-Term Growth You earn a percentage of each player’s lifetime value. Perfect for affiliates with consistent, loyal
Affiliate Tracking 101 — Understanding Your Metrics
1. Clicks, Registrations, and FTDs Explained 2. Why CTR and CR Matter CTR (Click-Through Rate) tells you how engaging your
How to Choose the Right iGaming Offers for Your Traffic
1. Understand Your Traffic Source Not every offer fits every traffic type. SEO sites perform better with long-term RevShare offers,