1. Clicks, Registrations, and FTDs Explained
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Clicks: Traffic you send to an operator.
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Registrations: Users who sign up through your link.
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FTDs (First Time Deposits): Players who make their first payment — your most valuable metric.
2. Why CTR and CR Matter
CTR (Click-Through Rate) tells you how engaging your creatives are. CR (Conversion Rate) shows how well your funnel converts traffic into deposits.
3. Real-Time Tracking in Afflex
With our dashboard, affiliates can see live stats, compare GEOs, and optimize campaigns instantly. Transparency helps you spot what works fast.
4. Optimize With Data
Adjust your creatives, landing pages, or GEO targeting based on what the data tells you — not assumptions.